Quarterly Sales Drop by 12%

Mercedes-Benz reported a 12% drop in car sales from January to March 2025 compared to the same period last year.

Entry-Level Luxury Segment Hit Hard

Sales of Mercedes' entry-level models under ₹60 lakh dropped by a steep 28% in Q1 2025.

Top-End Luxury Sales Rise  by 6%

Cars priced above ₹1.5 crore saw a 6% year-on-year growth, signaling stronger demand for ultra-luxury vehicles.

Annual Growth Still Positive

From April 2024 to March 2025, Mercedes-Benz India sold 18,928 units, a 4% increase over the previous year.

BMW and Audi Record Growth

BMW saw a 7% rise with 3,914 units sold, while Audi posted a 17% jump with 1,223 cars sold in the same quarter.

Focus on Premium and Electric Cars Ahead

Mercedes plans to strengthen its top-end luxury and electric vehicle lineup to drive future growth in India.